Mastering Product Sourcing from China
- with JK Beaton of China Product Pros

John Kyle “JK” Beaton, co-founder of China Product Pros, began his entrepreneurial journey in 2007, sourcing from Alibaba and exploring international trade. His early exposure to global commerce led him to go into dropshipping and ecommerce in 2013. With fluency in the Chinese language and extensive professional experience in managing relationships between Chinese and western businesses, JK and his wife launched their agency to champion transparency in sourcing. Having spent many years living and working in China, JK applies this deep-seated expertise to help clients navigate the complex sourcing landscape, ensuring integrity and client-focused outcomes while balancing his fulfilling personal life as a father of three.

At China Product Pros, we easily source great products for you from China. Imagine your brand thriving with great product quality, pricing, and time saved. That’s where we come in as your expert guide. With full transparency and no hidden costs, our team, led by JK Beaton and Xiaofeng Wu, connects you directly with trusted factories. Dedicate more time to growing your brand and leave the complicated product sourcing to us.

Discover how we can help your brand at China Product Pros.

 

EPISODE SNAPSHOT

[02:16] – Introduction to JK Beaton and China Product Pros: Scott introduces JK Beaton and highlights the mission of China Product Pros in helping brands source directly from Chinese factories to save time and money.

[04:00] – JK’s Background and Expertise: JK shares his journey from Prince Edward Island to China, majoring in Chinese language and culture, and his extensive experience in managing supply chains and partnerships with Chinese businesses.

[08:30] – The Cost of Working with Trade Companies: JK explains how trade companies can charge a premium of up to 40% on product costs and the benefits of going direct to factories for better pricing and quality control.

[14:42] – Negotiation Tactics with Chinese Factories: JK discusses the importance of negotiating with factories, overcoming the cultural mindset of avoiding negotiation, and how to approach these discussions effectively.

[20:41] – Setting Up Return Policies with Factories: JK provides insights on establishing return policies for defective products, a crucial step that can significantly reduce costs for ecommerce brands.

[27:31] – Financial Impact of Supply Chain Optimization: JK breaks down the financial benefits of optimizing supply chains, including negotiating costs and setting up return policies, with real-world examples and calculations.

[33:08] – How to Engage with China Product Pros: JK explains the process for brands to start working with China Product Pros, emphasizing a complimentary call to understand their business needs and how they can help optimize their supply chain.

EPISODE DESCRIPTION

In this episode of the Ecommerce Optimizer Show, host Scott Reid sits down with JK Beaton, co-founder of China Product Pros, to explore the intricacies of sourcing products directly from Chinese factories. JK shares his extensive experience in managing supply chains and negotiating with Chinese businesses, emphasizing the importance of eliminating middlemen to save costs and improve product quality. He offers valuable insights on how brands can streamline their operations and gain more control over their supply chain.

Listeners will learn practical strategies for negotiating with Chinese factories, setting up effective return policies, and avoiding common pitfalls when sourcing from China. JK’s hands-on approach and deep understanding of Chinese culture provide a unique perspective, making this episode a must-listen for any ecommerce brand looking to optimize their supply chain and boost their bottom line.

MENTIONED DURING THIS EPISODE

SPONSOR

This episode is sponsored by Ecommerce Optimizers.

At Ecommerce Optimizers, we take a unique approach to optimizing Ecommerce brands by fine-tuning the conversation between your website and your visitors. 

We think about it this way. When someone interacts with your website, they’re having a conversation with your business. 

They’re assessing trust, quality, and reliability. They’re asking questions. 

Through our Purchase Optimization System™, we precision-engineer every micro point of interaction to make that conversation smoother and more effective. As a result, more people make more purchases, boosting your business’s bottom line.

You can learn more by visiting our website at ecommerceoptimizers.com

EPISODE TRANSCRIPT

Scott Reid 0:00
Welcome to the Ecommerce Optimizers Show. I’m your host, Scott Reid. On today’s show, we have a guy by the name of JK Beaton. JK is from Canada, the Montreal area. And he and his wife shell Fong own and operate a company by the name of China product pros. It’s a very interesting company. If you are sourcing any products from China, you’re gonna want to listen to this episode, JK and his wife have a business model that will really help you to gain a lot of control over your business and some of the key areas around negotiation and going direct to factories as opposed to working through a trade company. So there’s just a lot of information, a lot of valuable information and tactics and tips that JK shares with you on this episode. I know you’ll enjoy it. And without any further ado, let’s hop into the episode.

This episode is sponsored by ecommerce optimizers. At E commerce optimizers we take a unique approach to optimizing ecommerce brands by fine tuning the conversation between your website and your visitors. And we think about it this way. When someone interacts with your website. They’re having a conversation with your business. They’re assessing things like trust, quality and reliability. They’re asking questions. Through our purchase optimization system,

we precision engineer every micro point of interaction to make that conversation smoother and more effective. As a result, more people make more purchases boosting your business’s bottom line.

You can learn more by visiting our website at ecommerce optimizers.com. All right, today’s show we have JK Beaton j k is from Canada, the Montreal area and one of my favorite provinces in Canada being Quebec and he’s the the co founder of a company by the name of China product pros. He also owns a company with his wife shell Fong, who is actually from China originally JK, thanks very much for joining us today. I really appreciate it once you tell us about yourself and your company.

JK Beaton 2:16
Yeah, absolutely. Thank you Scott for having me on. So we have a mission to help brands, generally around the seven figure mark, and up to high seven figures, save time and money by more easily sourcing from China. Yeah, that’s the gist of it. So that encapsulates finding better factories and vetting factories, make sure you know who you’re working with to get the best pricing and quality, we work on product development, if you have an idea for a product that you want to create, we work on doing audits. So if you have a setup already, but you want to find a place to save some money in your supply chain, and all the way through to the final logistics of getting the products from your factory overseas to their final destination. So

Scott Reid 3:03
you’re really helping companies in a lot of different ways, but most specifically, in the ways in which those companies interact with China based businesses, and you are particularly well suited between you and shell Fung to help companies interact with Chinese companies for a couple of different reasons. Now, if you could talk about that, first, I think it’ll give our listeners some confidence in your level of expertise and knowledge as it relates to helping them save money run more efficient businesses, in terms of that Chinese interaction. So can you talk about your background and how you got to this point? Because once people understand how knowledgeable you are in this area, I think it’ll really help the rest of the discussion, so to speak.

JK Beaton 4:00
Yeah, sure. If that’s saying Thanks, God for that lead in. My story starts as a small town boy from eastern Canada, Prince Edward Island, finding my way to China in 2006. And that’s a whole story in itself. So I was in China, I ended up majoring in Chinese language and culture at university. And I spent the better part of five years in total there, where I met my beautiful wife, shell Fum, came back to Canada, settled in Montreal. And then from there, I’ve worked professionally with China ever since I’ve worked primarily leading up to my start in entrepreneurship, on managing Chinese deals with the Chinese and partnerships with three working with a clothing company, and later with one of Canada’s largest universities on their relationship side with China. And back in 2013, I had my first lesson are in E commerce, working together with a friend on drop shipping perfume on eBay. Following that, I got the taste for E commerce. And in 2016, late 2016, my wife and I started our own home storage brand that grew and grew over time. And now with our background, Scott in China, my wife has a background in international trade and logistics, also for work background as well. So our superpower in our business was always the supply chain manufacturing. And in 2020, to support our own brand, we set up an office in China, and we had boots on the ground. Finally, our first full time staff to go to the factories on our behalf, to negotiate to check in on quality. And it instantly transformed our business, we were doing a good job from afar, but nothing beats having someone on the ground that’s in the factory every week, what ended up happening was through my network of friends and acquaintances in the booth, let’s face was we were being asked to help out, do an inspection here, pop in and help a buddy negotiate with her factory. And organically, it just got to the point where shell Fung and I looked at each other and we’re like there’s a need here, perhaps we’ll all end on is the secondary motivation for starting the agency roughly three years ago now was creating a bright light in a space that is is very murky in the majority of agencies or trade companies or partners that are working with brands are in fact not aligned with the brand’s best interests. Because most of them are working on a commission based pricing model. And so if I’ll take an example of the other agency tight, so if you’re working on a commission based model, then you obviously hope that the client per unit price a little bit higher, you hope that their MOQ, their minimum order quantity is higher, you hope that their mold cost is higher, you may introduce them to a specific factory that gives you more of an introductory bonus than the actual factory that would be a better fit for them. So we came into this face, our pricing model is 100% transparent. We do not take any commission from any partners, whether it be factories, factories, freight forwarders inspectors, or anyone else involved in their supply chain on the ground in China. And so it allows us to be completely seller side aligned, which I think is an important distinction and what how we set ourselves apart

Scott Reid 7:52
yet, excuse me that that’s definitely from our conversation. There’s a lot of premium that many companies are paying when they’re working with trade companies when they have working with that middleman. And what is that? It’s 20 to 40%. Somewhere around there. Yeah,

JK Beaton 8:13
typically. So what I always say about trade companies is that they’ll usually take you for as much as they can. So if you’re an easy client, which means a profitable client for them, you’re not pushing back and negotiating, you could be paying up to a 40% premium on your product cost.

Scott Reid 8:30
That’s just and that’s insane. Yeah, that’s reaching right into the crosshairs of a company clearly, sure. To the tune of 40% of costs. One of the things that you say is that you really you espouse that you should try to work direct directly with the factories. And that’s one of the things that you bring to the table is that clearly is that you are that conduit between the company and the factory, and you are just negotiating on their behalf. You’re working with QA, the product development, but sure that boots on the ground, that that results in better terms, better quality, a smoother operation, can you talk about that maybe we can talk about an example of a scenario where you saved made it easy for easier for a company to operate and the benefits that they capitalized upon based on your relationship? Sure.

JK Beaton 9:27
So it’s exactly that there’s a lot of complexity, and overwhelmed when trying to find a factory partner in China. Most brands will go through Alibaba. And on Alibaba. There’s a multitude of options. Some of them good, some of them not so good. And you may not know exactly who you’re working with. So we go direct and direct the factory to avoid trade companies. One because of costs that you mentioned Scott, and two because of quality. The other thing that trade comp When he does as well, is that oftentimes give your order not to the same factory. Let’s say you put in a first run and your quality is impeccable. And you have sales are great, you have a high confidence in this supplier. And so of course, what do you do your next order you double it, or you increase it, right. And then what may happen is the trade company gets a better rate from Factory B, and they move your production unbeknownst to you, from factory A, that you loved great quality to Factory B. And suddenly you have a surprise, like what happened, where’s this feature, we talked about? What happened to the packaging. So that’s another thing that that often comes up an example of kind of removing, or, let’s say, peering behind the curtain and removing complexity. So we had a big brand, they were close to a mid seven fingers. And when we did our audit, we saw almost immediately that there were the tray company. And I will complete the disparage trade companies, for some brands that they might, as long as you’re negotiating on your cost, it might be a good initial fit, they often help with language, so they have an office set up, and someone helping to understand. But increasingly, Scott, like the role that we position ourselves in and together with factories, hiring in house export offices that have language capability, the trade companies less and less needed. But that back to that example, that we saw, they were working with a trade company, a single trade company that had a ton of different products they were ordering from. And so what we were able to do was we took their product set, and it ended up making the most sense to divide it into three factory types, three different product types. We sourced from three direct to factory, now trade companies in the same area. So to help with logistics, because it’s not just about manufacturing cost per product, it’s also about how much it’s going to cost you to ship it to the port, how quickly you can consolidate everything was like the whole package we looked at. And ultimately, this brand we ended up saving, I think it’s 32% on their landed cost through again optimizing direct to factory, optimizing their transportation network through their sub suppliers in China, getting them close to the end, Ken port in Guangdong province, and easy to get their product out. So cost savings, but also time savings, the turnaround became much much quicker for them to launch new products, but also stock back existing products.

Scott Reid 12:51
So as you’re going through that example, and talking about that, there are a couple of words that really bubbled up to the front of my head, which was the streamlining is that you’re really streamlining the operation, the offshore operations, these mission critical, crucial components of their business and you’re just making those operations, smooth, they run these are. But the other thing is control, you’re giving your clients a lot more control over the process of streamlining and control are things that lead to higher profits. Obviously, when you streamline something, by definition, at least in my book, you’re going to be shedding some cost, right? Sure. But also having that level of control so that they can control inventory, more reduce handling costs, reduce storage fees, there’s so much more that goes into it, that you’re really directly helping with. And so that’s what clearly trying to work and you’re helping companies work directly with the factories. But we also talked about one of the things we talked about in our pre call a couple of weeks ago was that you just use the term, don’t be afraid to rock the boat. And would you would you be able to talk about that about that, that that part of the conversation. Don’t be afraid to rock the boat in terms of negotiating. That’s one of the things one of the things that you bring to the table, if I’m not mistaken is your negotiation skills, your knowledge of Chinese culture, that certainly if I had an E commerce brand, I’d be I’d be confused. I wouldn’t know what to do. I gotta believe that’s very much the case with many of the listeners in terms of negotiating within the Chinese culture. If you could talk about that. I think that would be very helpful.

JK Beaton 14:42
Absolutely. Yeah. It all starts with mindset. We’re negotiating I think, if you’re listening to this and you’re coming from a Western upbringing, like like I was and and like you are Scott, they were brought up, not really being taught to negotiate. Alright, versus In most countries in Asia, if not all of Asia, you’re brought up tagging along with mom and dad to the market, where you see them negotiating over the price of tomatoes. It’s just an instilled cultural thing in China, that absolutely is a huge part of business. So a lot of brands I talk to the surprisingly, but not shockingly, will have never negotiated with their factories, or have not negotiated in the last year, or two, or three, or five. And if you haven’t done that, you’re leaving a ton on the table. So the first thing I will say is, don’t be afraid to negotiate, you won’t upset your factory. In fact, if you’re not negotiating with them, they’re probably wondering what’s going on with this guy you trust, and you’ll definitely be overpay, you’ll be one of their favorite clients for all the wrong reasons. In that, you’ll probably want to be one of their most profitable clients. Now, that being said, You’re not going to ruin your relationship if you go in and ask for reduced prices for better terms. So if that sounds, if you’re listening to this, and you can relate to that, the first step would be to reach out and set up a call. So it’s best on the initial talk is best done via a video call. If you don’t have WeChat, download WeChat add your factory rep. Ideally add the factory boss, as well. We help facilitate phone calls in case language can be an issue with with a supplier and have a chat with him, you’re not going into that first call, necessarily expecting to have a result right away. It’s rarely negotiations are rarely completed in one go, sometimes they are. And the likelihood of that is higher if you visit in person. But usually from what we see chipping away at it. You go into the talk Scott, you’d say, Hey, listen, we’ve been ordering from you for X amount of time, we’ve ordered X amount of volume, X amount of dollars. And we would like your support. As we grow our brand, our costs have gone up or fees have gone up or advertising costs have gone up or competition has increased. And this is what we would like and you could lay out. But whatever it might be for your brand, it varies by the brand. If you have a cashflow challenge, then you probably want to ask for better terms. So if you have if you’re paying currently 30% deposit on order, and then 70% Upon completion, you could ask for 20 ad, right, so you can move up, they will most likely say yes to that right away, you could try to go for more depending, again, it’s difficult to give an exact example. Because quite a broad topic, and there’s so much that goes into it. But truly what you want to do is chip away at it. So on every Pio asked for a little bit more, and they will share their pain points as well. And it’s important to like in any negotiation, not just squeezed and squeezed and squeezed. It’s not all about buses, brands and certainly, but it’s also about what’s important for them as one of our biggest partners, right? It’s a product based business. So listen to them, hear their feedback, ask questions, they might say, No, we can’t lower the cost. And to which you could reply, why is what are your pain points around lowering cost. And oftentimes, that will give you an entirely new set of information that allow you to better understand the manufacturing process of the product. And then they might say, Scott, we can’t lower the cost, because it’s so labor intensive. To make your product, we have to pay the workers for the time they’re spending. And then that allows you to think okay, if that’s the case, then is there anything we can do about that? And you can even pose that question to the factory, and then through some back and forth, perhaps it might be that you have a feature a certain feature on your product that is greatly increasing the amount of labor needed. Whereas if you were to change that feature slightly, the cost may go down drastically. So there’s a lot that goes into building out a product and the cost of it that you will start to understand when you negotiate more frequently and ask good question to your factories.

Scott Reid 19:36
That is incredibly valuable that what you just went over basically you’re sharing some some pieces of your negotiation strategy, which is which is you nuts. Thank you very much for doing that because that’s that’s hugely valuable to to the listeners. Now. You take it though, in terms of negotiation. If you’re working with a client you’re taking that methodology you’re handling That yourself on behalf of client and you’re going all sorts of really as much as you possibly can. You’re negotiating in a good way to drive down costs, streamline the operation and arguably make the product potentially even better, because now you’re opening up dialogue between the factory floor and the management of the company. Don’t be afraid to rock the boat. It’s the type of thing that culturally we may feel that it’s offensive, but runs the case. And now, the next, one of the next topics that we wanted to talk about was return policies with the factory, and how to set that up. So could you talk about that a little bit? Yeah, absolutely.

JK Beaton 20:41
So this is also a low hanging fruit if you don’t have it set up. Or if you have it set up perhaps in a way that isn’t perfectly optimized. So what is the return policy of the factory, it is a policy that you set up with your established factory, usually from the second Pio on, if you come in with your first PIO, that’s a great like a high volume you could try in your first Pio. Typically, from your second Pio on, you could ask your factory to replace units that have been returned because of manufacturer defect. So this involves having our team set up a process to log customer complaints to go into depending what platform you sell on, let’s say you sell on Amazon, you can get great information from the voice of the customer, you can run your return reports. So that’s the first step is keeping good track of your returns and the reasons for the returns. Second, would be to have your customer service team educated to ask clients for photos to ask for videos that you’ve asked full of defects. And then with a discussion you’ll have with your factory, which would be along the lines of hey, listen, we’re partners together in creating this product, we have certain expectations on quality. Therefore, like in order for us to keep ordering with you and to improve our relationship and standard of quality, could you please reimburse us for any manufacturer defect returns. And they will typically say yes, there might be some back and forth there as you go through. And then every time you put in a PIO, you would submit to them your report, submit as many photos as you have any videos, and any and all those logs. Of course, it’s important for us to be fair to our factories, you don’t want to submit returns because Peggy and Arkansas didn’t like the color of your product, but as long as the manufacturer defect, but it makes such a difference Scott in in cost saved factories will definitely not give you moneyback are usually never, if you’ve had that happen, please let me know. But they’re very much used to giving product or defective products. So they would add, however many that would be to your next order. And how the numbers work on this, let’s assume that you’re ordering for the sake of easy math, a million dollars in product of a year of a factory, your defect rate is 2%, your overall return rate might be four or 5%, with all the different categories of returns, but manufacturer defect is 2%. So you can easily see that 2% On a million dollars is going to make a very big difference. In your landed cost of goods, you have more product coming in, that will be replacing the 2% that you weren’t able to sell.

Scott Reid 23:50
Excellent. That’s a great a great example. And one that do you see that’s like a whole when you’re doing audits or when you’re starting to talk with potential clients that that the return policy just hasn’t even been addressed? Let’s

JK Beaton 24:03
say 50%. If you talk with 50% of established brands do not have return policy setup.

Scott Reid 24:10
Interesting. So that’s just a quick, a quick, easy win, essentially, absolutely.

JK Beaton 24:14
You could set it up within a week. Yeah. And have it running in the background. And it just becomes part of your business processes.

Scott Reid 24:25
So in terms of what we’ve spoken about working direct is preferred over working with a trade company. Don’t be afraid to rock the boat in terms of negotiating certain aspects of your contract, and then set up a return policy. So by doing all those three things, and these are just three things I’m sure it’s not I’m sure I know that you do a lot more that we’re probably going to talk about on future episodes in terms of value that you bring to your clients. But what did those three things weigh equate to and terms of dollars and cents from a percent on a percentage basis for a company. What does that put back into a company that’s doing? Let’s just use a million dollars a year in in revenue? What? Working on those three areas? What would that deliver to the bottom line on a percentage basis? Do you think? Yeah,

JK Beaton 25:17
yeah. So that the financial numbers is what I obsess about when we deal with clients, I love to get to know their business, and what’s important to them. So we talked about profit, a lot of profit can be regained here, right? So we look at the returns, that would be what instantly. So if we say a million dollars in revenue, let me just do some quick math, I don’t put my foot in my mouth here on call. That’s so assuming COGS is around 30% 33%, let’s call it Freezy. Math. So on a million dollars in revenue, that’s around $300,000. In your product cost, or your landed costs, yeah, sorry, your landed cost rather, just to keep in terminology, correct. And so 2% of that on returns is instantly $6,000. Now, if we extend that if you’re working with a trade company, and you go direct to factory, you can save up to let’s call it, we said 20 to 40%. Scott, that you’d be overpaying a trade company on your product cost, your product cost will be less than your landed cost, because not including shipping and customs fees. And the rest of that, let’s say we dropped that down to, again, for the sake of ease math 200,000. So be up to a $60,000 savings. If you go direct to factory, and you’re selling around a million dollars in revenue every year. For the negotiating, it can be all over the place. It really depends if you’ve ever negotiated before. But as a quick anecdote, anecdote, rather, I had a, someone I knew that had negotiated in four or five years, and they were instantly able to shave off 15% on a million dollars in product cost per year $150,000, there’s a lot of money out there to be gained is the bottom line. And as we’re getting squeezed as brands on pre selling through Amazon, or through cost of shipping and whatnot, your supply chain. While it’s not as sexy as marketing, you can find so many places to optimize and to save money for your bottom line. Yeah,

Scott Reid 27:31
and that’s the thing is that advertising costs are going through the roof, they’re not going to not touch, everything is more expensive. And so this is, it seems to me it’s low hanging fruit, low hanging fruit to go in and capitalize upon money that’s just sitting there waiting to be redirect that bottom line. And that’s just if we were looking at that example, you said 60 grand that was on a million dollars in revenue with a grant 1000 in product costs, multiply that times a $5 million a year business, that’s 300 grand plus any improved negotiation. In terms of costs, reductions, we’re talking about real numbers, and how do you what you’re not doing is you’re not taking percentages. Right. Could you talk about the way in which you work from a an investment standpoint? Yeah, absolutely. So

JK Beaton 28:21
visually speaking. Sure. So we work either on a package rate, package rate is usually for a single product or a series, maybe one to three products, we had price that out per step on a package rate. So the cost would be, say around $1,000, give or take to find market research, finding, vetting, and getting tailored quotes from shortlisted factories. For larger projects, we’re going in, we’re doing a full audit, and we’re implementing or establishing ourselves as part of the team. So let’s say we’ll be your supply chain, like boots on the ground in China, then we would work on an hourly retainer rate. But the way that works out, Scott is like a lot of if we’re doing everything afresh, to find new factory to negotiate with factories, there will be upfront cost, maybe also to the tune of 20 to 30% of the cost of your Pio which you’d be paying anyway, if you’re going through a commission based agency or a trade company, but the difference with us is that after that heavy lifting is done to find your factories, the cost reduces significantly. So it becomes more maintenance and optimization from there on. So that 30% That would stay steady that you’d be paying let’s say tre company or most agencies in Bharati.

Scott Reid 29:51
Yeah. in perpetuity. Yeah, good. Money. Exactly. You it goes down significantly. Like Exactly, exactly. So it’s really I think of that as a true partnership where you’re powering the company up to improve its bottom line. And you’re that, like you said, it’s almost like they’re outsourcing the boots on the ground and your knowledge and experience and ability to move and shake in the, you know, in the Chinese manufacturing culture, right? There’s a lot of moving parts, right?

JK Beaton 30:24
Oh, yes. Oh, yes.

Scott Reid 30:25
And you’re one of the things, how many years did you spend in China? yourself?

JK Beaton 30:31
I spent five. They’re living there. But I did some quick math. And from all my travels back and forth to China, it’s been eight or nine years in the last 20 years I’ve spent in China. Yeah,

Scott Reid 30:44
that’s a lot. So you, you know what’s going on. And your wife is from China originally? Correct? Yeah. So

JK Beaton 30:48
funds from China. She’s heading back to China in August, we usually have the conversation, right. Okay, which of us is going this time it was gonna stay home and take care of the kid?

Scott Reid 30:59
Yeah, absolutely. That’s great. Was there anything else that you wanted to add on this JK,

JK Beaton 31:03
I think the only thing I might ask God is, so if out there in the audience, if you’re looking to that, or listening rather to the Trade Company, piece, there’s a quick check that you can do. That should be able to give you a pretty good idea if you work with a trade company, or a direct factory. And that’s to take their address, take the address of your supplier, pop it into Baidu maps, be a ID you China’s equivalent of Google and check out where they’re located. If they’re located in a central business district, or otherwise in a central location, then they are almost absolutely a trade company. If they’re located in an industrial district, then they’re most likely a factory really well, that’s, that’s a surface surface level check you can do quickly, to get a sense of who you’re working with. Inside

Scott Reid 31:59
intelligence, that’s always good. But those are the little things that matter now. If somebody wanted to get in touch with you, how would they do that? And what would those that? What would it look like to have somebody start to engage with you if you could just describe that process?

JK Beaton 32:17
That’s absolutely so you can reach out direct by my email is Jk, short for John Kyle? At China product proz.com JK at China product proz.com. I’m active on LinkedIn. You can find me on LinkedIn through John Kyle Beaton. But reach out, I’m always happy to chat, we offer a complimentary call. So we can just chat we chat about your business. I am the worst salesman ever. Scott, purposely, I like to listen, see what’s going on your business. If we can help great, we would then send you a proposal for services. If we can’t, then I’ll do my best to give you some advice, and to offer some great recommendations of perhaps some ideas that you could look into or some other partners that you may be able to work with.

Scott Reid 33:08
That’s awesome. That’s that is excellent. And at the end of the day, it’s really, it’s all about the value that you’re delivering those and there’s an awful lot of that. So thank you very much JK, I really appreciate it. I know we’re gonna have some other episodes with JK for sure if they’ll come on, because there’s a lot to talk about in this. In this realm. We’ve got, you know, we talked about cost of goods, we’re going to talk about things like mistakes to avoid blind spots, your approach to the Goshi ation, we got into that a little bit green in red lights on Alibaba, there’s all sorts of stuff that we can talk about. So this is just this is just a sampling. And we’ll take it from there. So again, thanks very much JK, I really appreciate it. And we will talk to you soon.

JK Beaton 33:54
Thank you Scott has a great episode.