Confidently grow your D2C Ecommerce brand with a customized Conversion Optimization program
Optimizing your website to increase conversions requires a wide variety of marketing knowledge and unique skill sets, including user research, psychology, statistics, web analytics, and A/B testing.
At Ecommerce Optimizers, our experienced team handles every aspect of your entire Conversion Optimization program.
Our flagship optimization solution, the 12-Week Optimization Sprint
The 12-Week Optimization Sprint is about generating measurable results through scientific A/B testing in a highly focused, pre-defined period.
Generally speaking, results are quantifiably measured in terms of additional transactions – transactions that generate more revenue & more profit so you can grow your business faster & easier than you ever thought possible.
Throughout the Sprint, you’ll always clearly understand what we’re working on, what we’ve accomplished, and what’s next via regularly scheduled meetings and 24/7 access to your customized Airtable database.
We are always happy to answer any questions and drill down into the finer details of what you can expect throughout the 12-Week Sprint during a FREE Optimization Session!
Our Process
1. Data & User Research
Our research process starts with web analytics data because this tells us WHAT is happening on your website. We then integrate user research to understand WHY this is happening.
2. A/B Test Ideation
We blend the results from the research process with psychology - thoughtfully crafting custom test concepts. Our structured approach ensures we focus on test concepts with the highest potential.
3. Pre-Test Analysis
A lesser-known/adopted area of A/B testing, pre-test analysis is crucial to the statistical integrity of each test result. We take the time to get this right since statistics matter in A/B testing!
4. Design, Development & QA
Our design & development teams create each test per specifications before sending it to our QA staff. Once the QA process is complete, we push the test live and wait for the results to roll in…
5. Analyze & Record Learnings
The fastest way to achieve profitable results is to learn faster! At the conclusion of each test, we analyze results & extract learnings that are immediately integrated into your optimization strategy.